Hairdressing and Beauty Services in Australia - Market Research Report (2014-2029)
Melbourne, Australia
Last Updated: August 2024
ANZSIC S9511Revenue
$7.7bn
Past 5-Year Growth
Profit
$XXX.Xm
Employees
112k
Businesses
27,311
Wages
$X.Xbn
Hairdressing and Beauty Services in Australia industry analysis
The Hairdressing and Beauty Services industry continues to navigate the aftermath of the COVID-19 pandemic, facing challenges because of the operational setbacks experienced in recent years, a shift in consumer behaviour and economic pressures. Also, do-it-yourself and self-care hair and beauty products have surged, dampening demand for in-salon treatments. However, rising image consciousness and population growth have limited the tumbling demand for beauty treatment services.
Trends and Insights
- Tightened consumer spending has caused a decline in industry revenue. Also, intense competition from day spas, hotels and airports contributes to a competitive market environment, leading to downwards pressure on prices.
- Haircutting and styling services remain central to the industry, benefitting from the growth in male grooming and specialised treatments like colouring. These services have recovered strongly post-pandemic despite economic uncertainty.
- Hairdressing and beauty salons in densely populated states like Queensland, New South Wales and Victoria benefit from a steady business flow, ensuring a consistent income. These states’ high population density provides a reliable customer base for such establishments.
- Salons thrive by offering unique, premium services in a highly competitive market, allowing for premium pricing. Boosting visibility through deal platforms and fostering customer loyalty is crucial for sustained profitability.
Industry Overview
Market size and recent performance (2014-2029)
Industry revenue has declined at a CAGR of 7.0 % over the past five years, to reach an estimated $7.7bn in 2024.
Trends and Insights
Rising image consciousness has supported demand for hairdressing and beauty services
- The Hairdressing and Beauty Services industry is a fast-paced, highly competitive field that’s constantly changing. To thrive, businesses must stay current, offering cutting-edge services that meet their customers’ ever-changing preferences.
- Additional trends and insights available with purchase
Source: IBISWorld
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
Strong competition for talented staff will push wage costs upward
- Industry revenue is set to bounce back as economic conditions improve and key markets' populations steadily grow.
Biggest companies in the Hairdressing and Beauty Services in Australia
| Company | Market Share (%)
2025 | Revenue ($m)
2025 |
|---|---|---|
LCA Franchising Pty Limited | 154.5 | |
Hairhouse Warehouse | 77.2 | |
Just Cuts | 77.2 |
To view the market share and analysis for all 3 top companies in this industry, view purchase options.
Products & Services Segmentation
Source: IBISWorld
Industry revenue is measured across several distinct product and services lines, including Haircutting and styling, Hair removal and Non-clinical massage. Haircutting and styling is the largest segment of the Hairdressing and Beauty Services in Australia.
Trends and Insights
Haircutting and styling services are thriving alongside booming male grooming and high-profit treatments
- Haircutting and styling services encompass cuts, styling and hair colouring for all demographics. These staples represent the industry's traditional services. Other offerings include perms, straightening and conditioning treatments and hair extensions.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- Weight Loss Services in Australia
- Hotels and Resorts in Australia
- Cosmetic and Toiletry Retailing in Australia
Complementors
- Specialist Medical Services in Australia
International industries
- Hair & Nail Salons in the US
- Hair Salons in the US
- Personal Waxing & Nail Salons in the US
- Hair & Nail Salons in Canada
- Hairdressing and Beauty Services in New Zealand
Table of Contents
About this industry
Industry definition
Industry providers primarily offer hairdressing or beauty services, like manicures, pedicures, facials, skin treatments, injectables, tanning, make-up application, hair removal and non-medical hair restoration techniques.
What's included in this industry?
Haircutting and stylingHair removal Non-clinical massage Nail care services Skincare Tanning (solarium) servicesEyebrow and eyelash tinting Ear piercing Non-medical hair restorationCompanies
LCA Franchising Pty LimitedHairhouse WarehouseJust CutsPurchase this report to view all 3 major companies in this industry.
Related Terms
ELECTROLYSIS DIP POWDER MANICURESKERATIN TREATMENT MICRODERMABRASION UV LIGHT INTENSE PULSED LIGHT (IPL)Industry Code
ANZSIC 9511 - Hairdressing and Beauty Services in Australia
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
Tightened consumer spending has caused a decline in industry revenue. Also, intense competition from day spas, hotels and airports contributes to a competitive market environ...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2014-2023) and forecast (2024-2029)
- Employees, including historical (2014-2023) and forecast (2024-2029)
- Businesses, including historical (2014-2023) and forecast (2024-2029)
- Profit, including historical (2014-2024)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
Haircutting and styling services remain central to the industry, benefitting from the growth in male grooming and specialised treatments like colouring. These services have r...
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2024
- Product innovation level
Charts
- Products & services segmentation in 2024
- Major market segmentation in 2024
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
Hairdressing and beauty salons in densely populated states like Queensland, New South Wales and Victoria benefit from a steady business flow, ensuring a consistent income. Th...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each region
- Share of population compared to establishments in each region in 2024
Tables
- Number and share of establishments in each region in 2024
- Number and share of revenue each region accounts for in 2024
- Number and share of wages each region accounts for in 2024
- Number and share of employees in each region in 2024
Detailed analysis
- Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Salons thrive by offering unique, premium services in a highly competitive market, allowing for premium pricing. Boosting visibility through deal platforms and fostering cust...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2019-2024
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
The Hairdressing and Beauty Services industry is highly fragmented and most businesses run independent owner-operated salons. Several companies have successfully opened a cha...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2020 through 2024
- Major companies in the industry, including market share, revenue, profit and profit margin in 2024
- Overview of LCA Franchising Pty Limited's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Hairhouse Warehouse's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Just Cuts's performance by revenue, market share and profit margin from 2018 through 2024
Detailed analysis
- Description and key data for LCA Franchising Pty Limited, and factors influencing its performance in the industry
- Description and key data for Hairhouse Warehouse, and factors influencing its performance in the industry
- Description and key data for Just Cuts, and factors influencing its performance in the industry
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
As health consciousness trends upwards, there's a corresponding increase in image consciousness. This leads consumers to invest more in their appearance, reflecting their gro...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2014-2029)
- Assistance historical data and forecast (2014-2029)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
The industry enhances profitability through structures like non-employing owner-operators and franchises, which lower wage costs and leverage economies of scale. Following pa...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Investment vs. share of economy
Data tables
- Cash Flow & Debt Service Ratios (2014-2029)
- Revenue per Employee (2014-2029)
- Revenue per Enterprise (2014-2029)
- Employees per Establishment (2014-2029)
- Employees per Enterprise (2014-2029)
- Average Wage (2014-2029)
- Wages/Revenue (2014-2029)
- Establishments per Enterprise (2014-2029)
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in Australia include:
- Australian Bureau of Statistics
- Australian Taxation Office
- Australian Securities & Investments Commission
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Hairdressing and Beauty Services industry in Australia in 2024?
The market size of the Hairdressing and Beauty Services industry in Australia is $7.7bn in 2024.
How many businesses are there in the Hairdressing and Beauty Services in Australia industry in 2024?
There are 27,311 businesses in the Hairdressing and Beauty Services industry in Australia, which has grown at a CAGR of 0.7 % between 2019 and 2024.
Has the Hairdressing and Beauty Services industry in Australia grown or declined over the past 5 years?
The market size of the Hairdressing and Beauty Services industry in Australia has been declining at a CAGR of 7.0 % between 2019 and 2024.
What is the forecast growth of the Hairdressing and Beauty Services industry in Australia over the next 5 years?
Over the next five years, the Hairdressing and Beauty Services industry in Australia is expected to grow.
What are the biggest companies in the Hairdressing and Beauty Services market in Australia?
The biggest companies operating in the Hairdressing and Beauty Services market in Australia are LCA Franchising Pty Limited, Hairhouse Warehouse and Just Cuts
What does the Hairdressing and Beauty Services in Australia include?
Haircutting and styling and Hair removal are part of the Hairdressing and Beauty Services industry.
Which companies have the highest market share in the Hairdressing and Beauty Services in Australia?
The company holding the most market share in Australia is LCA Franchising Pty Limited.
How competitive is the Hairdressing and Beauty Services industry in Australia?
The level of competition is high and increasing in the Hairdressing and Beauty Services industry in Australia.
