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Metal Coating and Finishing in Australia - Market Research Report (2013-2028)

Katherine Tweedie Katherine Tweedie Melbourne, Australia Last Updated: June 2023 ANZSIC C2293

Revenue

$2.2bn

2023-24

$2.2bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

9,742

Businesses

1,362

Wages

$XXX.Xm

Metal Coating and Finishing in Australia industry analysis

Firms that provide services in the Metal Coating and Finishing industry treat a range of metals to improve their durability and lifespan. These treatments protect metals from rust and corrosion, and can also improve their aesthetics. Most metal coating and finishing firms service downstream construction and manufacturing industries, which need durable metals to carry out their operations. Demand conditions from these key markets has been mixed; demand from building construction has dropped because of staff shortages and restrictions related to the COVID-19 outbreak, and has struggled to recover. Meanwhile, demand from heavy and civil engineering construction has risen, as demand for products necessary for railways, dams, pipelines and other major infrastructure has lifted. Spikes in the world price of zinc – the industry's most important input – have made purchase costs for firms more expensive. While companies tend to pass these costs on to consumers through higher prices, limited demand has made it difficult for them to do so, resulting in weaker performance. Overall, revenue is expected to fall at an annualised 0.3% to $2.2 billion over the five years through 2023-24. This trend includes an anticipated drop of 4.8% in 2023-24, as a downturn in demand from heavy and civil engineering construction has cut into performance.In the coming years, metal coating and finishing firms are likely to continue battling challenging operating conditions. Zinc prices are set to fall, as shortages related to supply chain disruptions ease considerably. These lower prices will likely make it considerably more affordable for firms to carry out their operations. Despite this fall, demand conditions are set to remain weak in key downstream markets. Demand from heavy and civil engineering construction is falling, and demand from fabricated metal product manufacturing is also on track to follow this downward trend. A rise in building construction activity is likely to be insufficient to make up the difference, and lower demand for galvanising – the industry's most popular service – will continue cutting into firms' performance. Ongoing climbs in household consumption expenditure will make up some of the difference, but household demand will be unable to fully compensate for demand from larger-scale projects. As a result, revenue is forecast to drop at an annualised 0.6% to $2.1 billion over the five years through 2028-29, alongside decreases in profitability.

Trends and Insights

  • Supply shortages due to the COVID-19 outbreak have elevated zinc prices. As zinc is a key input for many firms, higher prices have made it difficult to grow and expand.
  • Electroless plating has become more popular. Its lower production costs – associated with the fact that it does not require electricity – and ability to achieve a more uniform finish have generated more demand for the segment.
  • Metal coating and finishing firms need to be close to their key customers. Since Victoria, New South Wales and Queensland have the highest population density and economic activity, most providers are in these states.
  • Metal coating and finishing firms compete on price and quality. Substitution tends to occur among different segments of the industry, which has been making conditions more competitive.
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Everything you need in one report

  • Reliable market estimates from 2013-2028
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
  • Online membership platform with PDF, Word, Excel and PPT exports

Industry Overview

Market size and recent performance (2013-2028)

Industry revenue has declined at a CAGR of 0.3 % over the past five years, to reach an estimated $2.2bn in 2023.

Trends and Insights

Mixed demand from downstream markets is constraining revenue

  • Many downstream industries use metal products that require coating and finishing services. For example, heavy and civil construction firms need coated metals to ensure they can withstand corrosion and remain sturdy throughout their lifespan.
  • Additional trends and insights available with purchase
Metal Coating and Finishing in Australia
Revenue (2013-2028)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to decline over the next five years.

Trends and Insights

Overall demand conditions are likely to remain weak

  • Demand conditions from key downstream customers are on track to be mixed in the coming years. While demand from building construction is likely to recover as construction firms address staff shortages, that from key manufacturing markets is set to contract.

Biggest companies in the Metal Coating and Finishing in Australia

Company
Market Share (%)
2024
Revenue ($m)
2024
Valmont
131.9
PPG Industries
88.1
GB Galvanizing Pty Ltd
66.1

To view the market share and analysis for all 4 top companies in this industry, view purchase options.

Products & Services Segmentation

Metal Coating and Finishing in Australia
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Galvanising, Electroless plating and Electroplating, anodising and colouring. Galvanising is the largest segment of the Metal Coating and Finishing in Australia.

Trends and Insights

High zinc prices have elevated the share of revenue generated from galvanising

  • Galvanising involves coating metal products – mainly those made of iron and steel – with layers of zinc to improve their resistance to corrosion. These products include large metal fabrications and smaller components, like fasteners or hinges.
  • More insights available in the full report

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Competitors

  • There are no industries to display.

Complementors

  • Iron Smelting and Steel Manufacturing in Australia
  • Spring and Wire Product Manufacturing in Australia
  • Nut, Bolt, Screw and Rivet Manufacturing in Australia
  • Iron and Steel Forging in Australia

International industries

  • Metal Plating & Treating in the US
  • Engraving Services in the US
  • Metal Plating & Treating in Canada

View all industries in Australia

Table of Contents

About this industry

Industry definition

Companies in the industry are mainly engaged in engraving, polishing, heat-treating, plating, galvanising, anodising, colouring, plastic dipping, ceramic coating and finishing metals or metal products that customers supply. Firms that galvanise steel sheets or strips are excluded from the industry.

What's included in this industry?

Electroplating, anodising and colouringGalvanisingElectroless plating Heat treating Engraving and polishing

Companies

ValmontPPG IndustriesGB Galvanizing Pty Ltd

Purchase this report to view all 4 major companies in this industry.

Related Terms

HEAT TREATINGTEMPERINGANODISINGELECTROPLATINGSHERARDISINGVENTING & DRAINAGE

Industry Code

ANZSIC 2006

ANZSIC 2293 - Metal Coating and Finishing in Australia

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Supply shortages due to the COVID-19 outbreak have elevated zinc prices. As zinc is a key input for many firms, higher prices have made it difficult to grow and expand.

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2013-2022) and forecast (2023-2028)
  • Employees, including historical (2013-2022) and forecast (2023-2028)
  • Businesses, including historical (2013-2022) and forecast (2023-2028)
  • Profit, including historical (2013-2023)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Electroless plating has become more popular. Its lower production costs – associated with the fact that it does not require electricity – and ability to achieve a more unifor...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2023
  • Product innovation level

Charts

  • Products & services segmentation in 2023
  • Major market segmentation in 2023

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Metal coating and finishing firms need to be close to their key customers. Since Victoria, New South Wales and Queensland have the highest population density and economic act...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2023

Tables

  • Number and share of establishments in each region in 2023
  • Number and share of revenue each region accounts for in 2023
  • Number and share of wages each region accounts for in 2023
  • Number and share of employees in each region in 2023

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Metal coating and finishing firms compete on price and quality. Substitution tends to occur among different segments of the industry, which has been making conditions more co...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2018-2023
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Valmont Queensland is a specialty provider of hot-dip galvanising and protective coating services. The company provides services to firms in the construction, manufacturing, ...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2019 through 2023
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2023
  • Overview of Valmont's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of PPG Industries's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of GB Galvanizing Pty Ltd's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of revenue, market share and profit margin trend for one additional company

Detailed analysis

  • Description and key data for Valmont, and factors influencing its performance in the industry
  • Description and key data for PPG Industries, and factors influencing its performance in the industry
  • Description and key data for GB Galvanizing Pty Ltd, and factors influencing its performance in the industry
  • Description, key data and performance trends for one additional company

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Quality standards apply to firms that provide metal coating and finishing services. These standards apply to galvanising steel bolts, screws, nuts and other fasteners, as wel...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2013-2028) 
  • Assistance historical data and forecast (2013-2028) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Metal coating and finishing firms can pass on higher purchase costs via lifting prices. However, strong internal competition has prevented many companies from doing so, keepi...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2013-2028)
  • Revenue per Employee (2013-2028)
  • Revenue per Enterprise (2013-2028)
  • Employees per Establishment (2013-2028)
  • Employees per Enterprise (2013-2028)
  • Average Wage (2013-2028)
  • Wages/Revenue (2013-2028)
  • Establishments per Enterprise (2013-2028)
  • IVA/Revenue (2013-2028)
  • Imports/Demand (2013-2028)
  • Exports/Revenue (2013-2028)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2013-2028)
  • IVA (2013-2028)
  • Establishments (2013-2028)
  • Enterprises (2013-2028)
  • Employment (2013-2028)
  • Exports (2013-2028)
  • Imports (2013-2028)
  • Wages (2013-2028)

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Australia include:

  • Australian Bureau of Statistics
  • Australian Taxation Office
  • Australian Securities & Investments Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

Frequently Asked Questions

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Metal Coating and Finishing industry in Australia in 2024?

The market size of the Metal Coating and Finishing industry in Australia is $2.2bn in 2024.

How many businesses are there in the Metal Coating and Finishing in Australia industry in 2023?

There are 1,362 businesses in the Metal Coating and Finishing industry in Australia, which has declined at a CAGR of 1.7 % between 2018 and 2023.

Has the Metal Coating and Finishing industry in Australia grown or declined over the past 5 years?

The market size of the Metal Coating and Finishing industry in Australia has been declining at a CAGR of 0.3 % between 2018 and 2023.

What is the forecast growth of the Metal Coating and Finishing industry in Australia over the next 5 years?

Over the next five years, the Metal Coating and Finishing industry in Australia is expected to decline.

What are the biggest companies in the Metal Coating and Finishing market in Australia?

The biggest companies operating in the Metal Coating and Finishing market in Australia are Valmont, PPG Industries and GB Galvanizing Pty Ltd

What does the Metal Coating and Finishing in Australia include?

Electroplating, anodising and colouring and Galvanising are part of the Metal Coating and Finishing industry.

Which companies have the highest market share in the Metal Coating and Finishing in Australia?

The company holding the most market share in Australia is Valmont.

How competitive is the Metal Coating and Finishing industry in Australia?

The level of competition is high and steady in the Metal Coating and Finishing industry in Australia.