Zoological and Botanical Gardens in Australia - Market Research Report (2013-2028)
Melbourne, Australia
Last Updated: August 2023
ANZSIC R8921Revenue
$567.9m
Past 5-Year Growth
Profit
$XX.Xm
Employees
2,353
Businesses
207
Wages
$XX.Xm
Zoological and Botanical Gardens in Australia industry analysis
Government funding and attendance numbers are key performance determinants for zoological and botanical gardens. Over recent years, rising domestic tourism has supported the industry despite the COVID-19 pandemic limiting the number of visitations. A depreciation of the Australian dollar has driven up international tourism activity, as it made Australia a cheaper option for overseas travellers. In addition, a weak Australian dollar meant the cost of international travel for Australians remained relatively higher than domestic alternatives, prompting interstate tourism to rise.Tourism activity dropped in 2019-20 and 2020-21, because of the COVID-19 pandemic. In late 2019-20, the Federal Government implemented heavy border restrictions, effectively stopping international travel to the country. The Federal Government also introduced restrictions to contain the spread of the virus, forcing zoos and aquariums to close to the public. Although COVID-19 restrictions have relaxed in line with the vaccine rollout, COVID-19 variants have caused restrictions to rise for other periods. Domestic and international restrictions are now largely eased, increasing the revenue that is generated through inbound tourists. Overall, zoological and botanical garden revenue has risen at an anticipated annualised 3.1% over the five years through to 2022-23, to $567.9 million. This includes an expected revenue rise of 37.4% in the current year. Relaxing restrictions and a depreciation of the Australian dollar have catapulted domestic and international tourism in the current year, boosting industry performance.Zoos, aquariums and botanical garden will continue to perform well over the coming years. The volume of tourists will increase after the COVID-19 pandemic's economic effects weaken. That's why the industry's establishment and enterprise numbers will expand. A rise in demand over the period will boost profitability. The number of enterprises and employees will increase over the period, as competition intensifies and the national population grows. Zoo and botanical garden revenue is forecast to grow at an annualised 3.2% through the end of 2027-28, to $664.2 million.
Trends and Insights
- The economic recovery of the COVID-19 pandemic has seen a boost in tourism. After periods of economic downturn, the return of visitations from a rise in tourism has benefited zoological and botanical gardens.
- The COVID-19 pandemic has lessened the popularity of zoos and gardens. Social distancing restrictions have had opposing effects on zoos and gardens, considering their often-enclosed and more spacious natures, respectively.
- Heavier rainfall seasons in certain regions assist in some plants’ growth. However, heavy rainfall can discourage patronage for both zoos and gardens.
- Zoos, gardens and aquariums compete internally on customer quality and the content of information that they provide. Sites aim to attract customers by offering entertainment and educational value to visitors.
Industry Overview
Market size and recent performance (2013-2028)
Industry revenue has grown at a CAGR of 3.1 % over the past five years, to reach an estimated $567.9m in 2023.
Trends and Insights
The COVID-19 pandemic has shut down businesses, leading to periods of intense financial pressure
- To mitigate the impact of the spread of the COVID-19 pandemic, Federal and State governments introduced social distancing restrictions that prohibited large gatherings in non-essential businesses, like zoos, botanical gardens and aquariums.
- Additional trends and insights available with purchase
Source: IBISWorld
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
The Australian dollar and the COVID-19 pandemic will heavily impact tourism, influencing visitation numbers
- The level of domestic and international tourists will continue to be key indicators of the financial performance of zoos and gardens over the five years through 2027-28.
Biggest companies in the Zoological and Botanical Gardens in Australia
| Company | Market Share (%)
2023 | Revenue ($m)
2023 |
|---|---|---|
Taronga Conservation Society Australia | 105.4 | |
Merlin Entertainments Australia | 93.2 | |
Zoos Victoria | 90.0 |
To view the market share and analysis for all 5 top companies in this industry, view purchase options.
Products & Services Segmentation
Source: IBISWorld
Industry revenue is measured across several distinct product and services lines, including Zoological gardens, Aquariums and Botanical gardens. Zoological gardens is the largest segment of the Zoological and Botanical Gardens in Australia.
Trends and Insights
Intensified focus on the conservation of wildlife has sparked interest in zoological gardens
- Zoological sites serve as an attraction for visitors, a rehabilitation centre for endangered species and a veterinary facility for wounded or neglected animals.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- Art Galleries and Museums in Australia
- Nature Reserves and Conservation Parks in Australia
- Amusement Parks and Centres Operation in Australia
Complementors
- Tourism in Australia
International industries
- Libraries, Museums & Cultural Activities in the UK
Table of Contents
About this industry
Industry definition
Zoological and botanical gardens include the operation of zoos, aquariums and botanical gardens.
What's included in this industry?
Zoological gardensAquariumsBotanical gardensArboretumsAviariesCompanies
Taronga Conservation Society AustraliaMerlin Entertainments AustraliaZoos VictoriaPurchase this report to view all 5 major companies in this industry.
Related Terms
OPEN-RANGE ZOOAQUARIUMENCLOSUREIndustry Code
ANZSIC 8921 - Zoological and Botanical Gardens in Australia
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
The economic recovery of the COVID-19 pandemic has seen a boost in tourism. After periods of economic downturn, the return of visitations from a rise in tourism has benefited...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2013-2022) and forecast (2023-2028)
- Employees, including historical (2013-2022) and forecast (2023-2028)
- Businesses, including historical (2013-2022) and forecast (2023-2028)
- Profit, including historical (2013-2023)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
The COVID-19 pandemic has lessened the popularity of zoos and gardens. Social distancing restrictions have had opposing effects on zoos and gardens, considering their often-e...
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2023
- Product innovation level
Charts
- Products & services segmentation in 2023
- Major market segmentation in 2023
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
Heavier rainfall seasons in certain regions assist in some plants’ growth. However, heavy rainfall can discourage patronage for both zoos and gardens.
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each region
- Share of population compared to establishments in each region in 2023
Tables
- Number and share of establishments in each region in 2023
- Number and share of revenue each region accounts for in 2023
- Number and share of wages each region accounts for in 2023
- Number and share of employees in each region in 2023
Detailed analysis
- Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Zoos, gardens and aquariums compete internally on customer quality and the content of information that they provide. Sites aim to attract customers by offering entertainment ...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2018-2023
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
Zoological and botanical gardens that are seeking to expand are engaging in acquisitional activities. Acquisitions are assisting zoos and gardens to expand into new demograph...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2019 through 2023
- Major companies in the industry, including market share, revenue, profit and profit margin in 2023
- Overview of Taronga Conservation Society Australia's performance by revenue, market share and profit margin from 2017 through 2023
- Overview of Merlin Entertainments Australia's performance by revenue, market share and profit margin from 2017 through 2023
- Overview of Zoos Victoria's performance by revenue, market share and profit margin from 2017 through 2023
- Overview of revenue, market share and profit margin trend for 2 additional companies
Detailed analysis
- Description and key data for Taronga Conservation Society Australia, and factors influencing its performance in the industry
- Description and key data for Merlin Entertainments Australia, and factors influencing its performance in the industry
- Description and key data for Zoos Victoria, and factors influencing its performance in the industry
- Description, key data and performance trends for 2 additional companies
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
The number of tourists has influenced the level of zoo and garden admissions. Low patronage (as seen during the COVID-19 pandemic) has caused a loss of admission fee revenue.
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2013-2028)
- Assistance historical data and forecast (2013-2028)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
The COVID-19 pandemic has constrained growth in industry profit margins. The Federal Government implemented social distancing restrictions to curb the transmission of the vir...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
- Investment vs. share of economy
Data tables
- Cash Flow & Debt Service Ratios (2013-2028)
- Revenue per Employee (2013-2028)
- Revenue per Enterprise (2013-2028)
- Employees per Establishment (2013-2028)
- Employees per Enterprise (2013-2028)
- Average Wage (2013-2028)
- Wages/Revenue (2013-2028)
- Establishments per Enterprise (2013-2028)
- IVA/Revenue (2013-2028)
- Imports/Demand (2013-2028)
- Exports/Revenue (2013-2028)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2013-2028)
- IVA (2013-2028)
- Establishments (2013-2028)
- Enterprises (2013-2028)
- Employment (2013-2028)
- Exports (2013-2028)
- Imports (2013-2028)
- Wages (2013-2028)
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in Australia include:
- Australian Bureau of Statistics
- Australian Taxation Office
- Australian Securities & Investments Commission
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Zoological and Botanical Gardens industry in Australia in 2024?
The market size of the Zoological and Botanical Gardens industry in Australia is $567.9m in 2024.
How many businesses are there in the Zoological and Botanical Gardens in Australia industry in 2023?
There are 207 businesses in the Zoological and Botanical Gardens industry in Australia, which has grown at a CAGR of 15.7 % between 2018 and 2023.
Has the Zoological and Botanical Gardens industry in Australia grown or declined over the past 5 years?
The market size of the Zoological and Botanical Gardens industry in Australia has been growing at a CAGR of 3.1 % between 2018 and 2023.
What is the forecast growth of the Zoological and Botanical Gardens industry in Australia over the next 5 years?
Over the next five years, the Zoological and Botanical Gardens industry in Australia is expected to grow.
What are the biggest companies in the Zoological and Botanical Gardens market in Australia?
The biggest companies operating in the Zoological and Botanical Gardens market in Australia are Taronga Conservation Society Australia, Merlin Entertainments Australia and Zoos Victoria
What does the Zoological and Botanical Gardens in Australia include?
Zoological gardens and Aquariums are part of the Zoological and Botanical Gardens industry.
Which companies have the highest market share in the Zoological and Botanical Gardens in Australia?
The company holding the most market share in Australia is Taronga Conservation Society Australia.
How competitive is the Zoological and Botanical Gardens industry in Australia?
The level of competition is moderate and steady in the Zoological and Botanical Gardens industry in Australia.
