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ATV, Golf Cart & Snowmobile Manufacturing in Canada - Market Research Report (2014-2029)

Matthew Pigott Matthew Pigott New York, United States Last Updated: December 2024 NAICS 33699cCA

Revenue

$4.0bn

2024

$4.2bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

3,866

Businesses

118

Wages

$XXX.Xm

ATV, Golf Cart & Snowmobile Manufacturing in Canada industry analysis

ATV, golf cart and snowmobile manufacturers have faced notable volatility through the current period. Since these products are highly discretionary, severe economic uncertainty contributed to sharp declines and weak profit. In particular, the pandemic, plummeting consumer confidence, volatile inflation and climbing interest rates curtailed growth have bracketed otherwise strong growth. Even so, shifting consumer preferences and limited leisure options amid lockdown restrictions, have contributed to torrid post-pandemic growth. Strong growth and innovation from leading manufacturers has also driven revenue through the current period. Overall, revenue has climbed at an estimated CAGR of 4.9% to $5.0 billion through the current period, including a 0.6% jump in 2024, where profit reached 5.2%. 

Trends and Insights

  • ATV, golf cart and snowmobile manufacturers have dealt with severe economic uncertainty. Climbing interest rates, supply chain disruptions and volatile consumer confidence contributed to periods of weak growth.
  • Most products are sold to dealers and distributors. Some manufacturers make direct sales to end consumers, bypassing wholesalers entirely. Regardless, many companies use wholesalers to offload inventories and reduce logistical complexity.
  • Establishments are concentrated in the more populated regions of Canada. These regions are downstream markets to manufacturers and supply a large labor pool to the industry.
  • Many companies have struggled to compete with imports from the United States, Mexico and China. Foreign manufacturers have leveraged lower wage costs, forcing domestic manufacturers to cut costs or specialize in various niches to differentiate.

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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 1.3 % over the past five years, to reach an estimated $4.0bn in 2024.

Trends and Insights

Volatile economic conditions have influenced growth opportunities for manufacturers

  • Canadian ATV, golf cart and snowmobile manufacturers have faced severe economic uncertainty through the current period. In particular, the pandemic led to unprecedented volatility in key consumer and commercial markets; most consumers were unwilling to spend on recreational activities, like golf, reducing overall revenue by 5.1% in 2020.
  • Additional trends and insights available with purchase
ATV, Golf Cart & Snowmobile Manufacturing in Canada
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to grow over the next five years.

Trends and Insights

Improving economic conditions will encourage discretionary purchases

  • ATV, golf cart and snowmobile manufacturers will benefit from strong economic tailwinds through the outlook period. In particular, normalizing interest rates, rebounding consumer confidence and increased spending will support demand for discretionary, recreational and leisure-related purchases. Consumers will be more willing to upgrade to new models and more frequently engage in leisure activities, increasing demand for new products and related parts for repairs.

Biggest companies in the ATV, Golf Cart & Snowmobile Manufacturing in Canada

Company
Market Share (%)
2023
Revenue ($m)
2023
Profit ($m)
2023
Profit Margin (%)
2023
Bombardier Recreational Products Inc.
763.3
129.8
17.0

To view the market share and analysis for all 1 top companies in this industry, view purchase options.

Products & Services Segmentation

ATV, Golf Cart & Snowmobile Manufacturing in Canada
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Seasonal products, Year-round products and Parts and accessories. Seasonal products is the largest segment of the ATV, Golf Cart & Snowmobile Manufacturing in Canada.

Trends and Insights

Year-round products are steady

  • Year-round products include vehicles that are sold and used throughout the year in most climates and include ATVs and side-by-side vehicles (SSVs). Manufacturers design these products for driving on a wide variety of surfaces, including trails, grass, unpaved roads, swamps, snow and sand dunes, in all four seasons.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This industry consists of enterprises that manufacture all-terrain vehicles (ATVs), snowmobiles, golf carts, personal watercrafts (PWCs) or other transport equipment. It also includes businesses that manufacture equipment and parts for the transport equipment listed here.

What's included in this industry?

Manufacturing all-terrain vehicles (ATVs)Manufacturing parts for ATVsManufacturing snowmobilesManufacturing golf cartsManufacturing personal watercraft (PWC)

Companies

Bombardier Recreational Products Inc.

Purchase this report to view all 1 major companies in this industry.

Related Terms

ALL-TERRAIN VEHICLESPERSONAL WATERCRAFTOFF-ROAD VEHICLE

Industry Code

NAICS 2007

NAICS 336990 - ATV, Golf Cart & Snowmobile Manufacturing in Canada

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

ATV, golf cart and snowmobile manufacturers have dealt with severe economic uncertainty. Climbing interest rates, supply chain disruptions and volatile consumer confidence co...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Most products are sold to dealers and distributors. Some manufacturers make direct sales to end consumers, bypassing wholesalers entirely. Regardless, many companies use whol...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Establishments are concentrated in the more populated regions of Canada. These regions are downstream markets to manufacturers and supply a large labor pool to the industry.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each province
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each province in 2024
  • Number and share of revenue each province accounts for in 2024
  • Number and share of wages each province accounts for in 2024
  • Number and share of employees in each province in 2024

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Many companies have struggled to compete with imports from the United States, Mexico and China. Foreign manufacturers have leveraged lower wage costs, forcing domestic manufa...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Bombardier Recreational Products is the only major player in the industry. The company competes with foreign manufacturers on the global market.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Bombardier Recreational Products Inc.'s performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Bombardier Recreational Products Inc., and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

ATV, golf cart and snowmobile manufacturers must adhere to various environmental, manufacturing and safety regulations. Companies must ensure that products meet minimum opera...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

The cost structure of producers varies depending on production scale, product specialty, product pricing and cost of materials. Some other expenses include insurance, transpo...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Assets (2017-2022)
  • Liabilities (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada in 2025?

The market size of the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada is $4.0bn in 2025.

How many businesses are there in the ATV, Golf Cart & Snowmobile Manufacturing in Canada industry in 2024?

There are 118 businesses in the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada, which has declined at a CAGR of 4.8 % between 2019 and 2024.

Has the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada grown or declined over the past 5 years?

The market size of the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada has been growing at a CAGR of 1.3 % between 2019 and 2024.

What is the forecast growth of the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada over the next 5 years?

Over the next five years, the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada is expected to grow.

What are the biggest companies in the ATV, Golf Cart & Snowmobile Manufacturing market in Canada?

The biggest company operating in the ATV, Golf Cart & Snowmobile Manufacturing market in Canada is Bombardier Recreational Products Inc.

What does the ATV, Golf Cart & Snowmobile Manufacturing in Canada include?

Manufacturing all-terrain vehicles (ATVs) and Manufacturing parts for ATVs are part of the ATV, Golf Cart & Snowmobile Manufacturing industry.

Which companies have the highest market share in the ATV, Golf Cart & Snowmobile Manufacturing in Canada?

The company holding the most market share in Canada is Bombardier Recreational Products Inc..

How competitive is the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada?

The level of competition is moderate and steady in the ATV, Golf Cart & Snowmobile Manufacturing industry in Canada.

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Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Canada include:

  • Statistics Canada
  • Industry Canada
  • Canadian Business Patterns

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

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