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Hotels & Motels in Canada Industry Data and Analysis
Before the pandemic, hotels and motels benefited from rising incomes and population growth. However, hotel rooms were left empty when the pandemic shut down tourism, creating long-lasting financial and operational challenges. Long periods at home left consumers with savings and pent-up demand to spend on trips as travel restrictions lifted, leading to a rapid recovery at hotels between 2022 and 2023. Nonetheless, concerns about a recession and inflation partially stifled Canadian consumers' appetite for travel, lowering the full potential of revenue growth. In 2025, the threat of a potential trade war between Canada and the United States could have a negative impact on travel demand overall. Therefore, industry revenue is expected to grow at a CAGR of 13.3% over the past five years, totaling an estimated $30.9 billion in 2025, despite revenue is be expected to fall an expected 1.1%. This significant growth rate reflects the industry's rebound from its historical low in 2020. In the same year, profit is also anticipated to account for 18.4% of revenue.
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What's included in this industry analysis
IBISWorld's research coverage on the Hotels & Motels industry in Canada includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released October 2025.
About this industry
What's this industry report about?
The Hotels & Motels industry in Canada operates under the NAICS industry code 72111CA. The Hotels and Motels industry in Canada provides short-term lodging in facilities known as hotels, motels, motor hotels and resort hotels. These establishments may offer food and beverage services, recreational services, conference rooms and convention services, laundry services, parking and other services. Related terms covered in the Hotels & Motels industry in Canada include revenue per available room (revpar), room rate and computer reservation systems (crs).
What's included in this industry?
Products and services covered in Hotels & Motels industry in Canada include Hotels, Motor hotels and Motels.
What companies are included in this industry?
Companies covered in the Hotels & Motels industry in Canada include Marriott International Inc.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Hotels & Motels industry in Canada.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Hotels & Motels industry in Canada.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Hotels & Motels industry in Canada.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Hotels & Motels industry in Canada. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Hotels & Motels industry in Canada. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Hotels & Motels industry in Canada. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Hotels & Motels industry in Canada. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Hotels & Motels industry in Canada.
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Frequently Asked Questions
What is the market size of the Hotels & Motels industry in Canada in 2026?
The market size of the Hotels & Motels industry in Canada is $30.9bn in 2026.
How many businesses are there in the Hotels & Motels industry in Canada in 2025?
There are 6,650 businesses in the Hotels & Motels industry in Canada, which has declined at a CAGR of 0.1 % between 2020 and 2025.
How may import tariffs affect the Hotels & Motels industry in Canada?
The Hotels & Motels industry in Canada is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Hotels & Motels industry in Canada?
The Hotels & Motels industry in Canada is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Hotels & Motels industry in Canada grown or declined over the past 5 years?
The market size of the Hotels & Motels industry in Canada has been growing at a CAGR of 13.3 % between 2020 and 2025.
What is the forecast growth of the Hotels & Motels industry in Canada over the next 5 years?
Over the next five years, the Hotels & Motels industry in Canada is expected to grow.
What are the biggest companies in the Hotels & Motels industry in Canada?
The biggest company operating in the Hotels & Motels industry in Canada is Marriott International Inc.
What does the Hotels & Motels industry in Canada include?
Providing short-term lodging for guests and Operating a bar and restaurant are part of the Hotels & Motels industry in Canada.
Which companies have the highest market share in the Hotels & Motels industry in Canada?
The company holding the most market share in the Hotels & Motels industry in Canada is Marriott International Inc..
How competitive is the Hotels & Motels industry in Canada?
The level of competition is high and increasing in the Hotels & Motels industry in Canada.
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