$1.3bn
$XX.Xm
9,423
136
$XXX.Xm
Revenue for the Wine Production industry in China steadily increased pre-2013 alongside economic prosperity, rising household income and the gradual popularization of wine culture. These trends have helped enrich consumers' wine knowledge, stimulating wine consumption. In addition, the government has encouraged consumption of beverages with lower alcohol content, like wine. Since 2013, industry revenue has trended downward due to low industry output resulting from insufficient vineyards and Chinese consumers' drinking preference for Chinese alcohol. In 2023, industry revenue is set to decrease 8.5%, to $1.3 billion. Industry revenue is expected to fall an annualized 16.2% over the five years through 2023, due to declining demand from domestic and international markets, the impact of the COVID-19 pandemic, and the industry's low output and productivity.Industry enterprise numbers are anticipated to decrease. As more local companies extend their presence in the mid- to high-end wine market, foreign-funded enterprises' competitive advantages have diminished. Foreign winemakers account for around 15% of industry enterprises in the current year.China's consumer purchasing power is anticipated to increase steadily over the next five years, and domestic demand growth for wine is expected to be slow. Industry revenue is forecast to grow an annualized 2.8% over the five years through 2028, to $1.5 billion. However, a wine grape shortage is anticipated to become a serious issue for the industry, as China has only nine major wine grape production bases. To alleviate this problem, large enterprises will likely continue developing their own vineyards and introducing better grape varieties.
Industry revenue has declined at a CAGR of 16.2 % over the past five years, to reach an estimated $1.3bn in 2024.
Market size is projected to grow over the next five years.
Company | Market Share (%)
2023 | Revenue ($short_0)
2023 |
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There are no companies that hold a large enough market share in the Wine Production in China industry for IBISWorld to include in this product.
Industry revenue is measured across several distinct product and services lines, including Dry red wine, Semi-dry wine, semi-sweet wine and sweet wine and Dry white wine. Dry red wine is the largest segment of the Wine Production in China.
Dry red wine is the most popular wine type
The Wine Production industry in China produces wine from grapes or grape juice. Industry products include dry red wines, dry white wines, sweet wines and specialty wines.
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Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
The industry is facing many changes. Output, industry revenue and profit have steadily dropped in recent years.
Learn about an industry's products and services, markets and trends in international trade.
Dry red wine is the most popular wine type. Most Chinese people have had limited exposure to wine culture and are only aware of this wine type.
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Shandong province is China’s largest wine production region. It is also China’s largest wine grape production base.
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Taste, quality and brand are more important competition factors than price in the high-end wine segment. In the low- to mid-range segments, price is an important factor for d...
Learn about the performance of the top companies in the industry.
Top enterprises have accumulated brand awareness. Brand image is a critical basis of industry competition so large domestic enterprises have established and accumulated disti...
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Wine producers invest significantly in production equipment and technologies. Wine production is highly mechanized and requires fewer employees than manufacturing industries.
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Purchases are the largest cost segment. Grapes are the main ingredient in wine, constituting the largest purchase item, and some large manufacturers have established their ow...
Including values and annual change:
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Key data sources in China include:
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
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IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
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The market size of the Wine Production industry in China is $1.3bn in 2024.
There are 136 businesses in the Wine Production industry in China, which has declined at a CAGR of 5.0 % between 2019 and 2024.
The market size of the Wine Production industry in China has been declining at a CAGR of 16.2 % between 2019 and 2024.
Over the next five years, the Wine Production industry in China is expected to grow.
Dry red wine and Dry white wine are part of the Wine Production industry.
The level of competition is high and increasing in the Wine Production industry in China.