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Global Beer Manufacturing - Market Research Report (2013-2028)

Brigette Thomas Brigette Thomas New York, United States Last Updated: June 2023 C1121-GL

Revenue

$219.4bn

2023

$219.4bn

Past 5-Year Growth

Profit

$XX.Xbn

Employees

896k

Businesses

16,946

Wages

$XX.Xbn

Global Beer Manufacturing industry analysis

The Global Beer Manufacturing industry has struggled due to shifts in its structure over the past five years. Rising disposable income during most of the period and consumers' shift from traditional products to higher-quality beer has underpinned rising beer consumption and strong volume growth in emerging markets. But declining per capita beer consumption and relatively flat volume growth have hampered revenue across China and traditional North American and European markets. This has been ameliorated by growth in high-value craft beers and foreign brands over the past five years. The coronavirus also contributed to industry difficulties, as demand from bars and restaurants plummeted in 2020. As a result, industry revenue is expected to decrease at a CAGR of 2.5% to $219.4 billion over the past five years, including an increase of 1.8% in 2023 alone. Further, industry profit has decreased during the period along with revenue.The industry has routinely consolidated to stimulate revenue growth in markets such as North America. Anheuser-Busch InBev SA/NV (AB InBev) and SABMiller PLC (SABMiller) completed a $103.0 billion merger just prior to the current period, representing the largest alcoholic beverage merger in history. Experiencing sluggish growth in developed economies and seeking to expand into untapped regions, both AB InBev and SABMiller agreed to combine their product lines and distribution channels rather than compete. These moves have underpinned the shift in the industry's structure, which has experienced an increase in market share concentration despite a huge influx of operators driven by the boom of craft beer.Conditions in the industry are forecast to improve over the five years to 2028, although organic growth in sales of premium beer has been a constant concern for many of the industry's most prominent companies. The spate of consolidation over the past five years has helped the industry's major players reduce per-unit costs and alleviate some supply-side challenges, but the industry will ultimately have to address consumers' dwindling demand for light beer brands. The shift in tastes in mature markets will likely continue to pose a major threat. However, emerging markets are expected to grow and aid the industry's recovery. Ultimately, industry revenue is forecast to grow at a CAGR of 1.4% to $235.1 billion over the five years to 2028.

Trends and Insights

  • The coronavirus disrupted the industry and increased volatility. Global shutdowns and regulations led to disruptions in the global supply chain and contributed to decreasing industry revenue in 2020.
  • Changing consumer preferences have affected the industry’s product segments. While premium beer remains the largest segment, craft beers, super-premium brands and other forms of specialty beer are becoming increasingly popular.
  • Population and consumption levels affect business locations. Beer manufacturers tend to locate in areas with high populations and beer consumption levels.
  • Brewers compete on brand recognition, price and distribution channels. But competition differs across varying geographical segments.
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Everything you need in one report

  • Reliable market estimates from 2013-2028
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
  • Online membership platform with PDF, Word, Excel and PPT exports

Industry Overview

Market size and recent performance (2013-2028)

Industry revenue has declined at a CAGR of 2.5 % over the past five years, to reach an estimated $219.4bn in 2023.

Trends and Insights

Emerging markets drive growth

  • Emerging markets have been a focus for major brewers in recent years. Rising incomes and expanding discretionary purchasing power across emerging markets such as Vietnam and Mexico have driven demand for beer during the period.
  • Additional trends and insights available with purchase
Global Beer Manufacturing
Revenue (2013-2028)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Emerging markets continue brewing

  • Emerging markets will likely continue the same impressive growth that occurred over the past five years.

Biggest companies in the Global Beer Manufacturing

Company
Market Share (%)
2023
Revenue ($m)
2023
Profit ($m)
2023
Profit Margin (%)
2023
Anheuser-Busch InBev SA/NV
62,223.5
15,409.6
24.8
Heineken NV
34,190.1
5,171.0
15.1
Molson Coors Beverage Company
11,219.7
140.3
1.3

To view the market share and analysis for all 6 top companies in this industry, view purchase options.

Products & Services Segmentation

Global Beer Manufacturing
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Premium beer, Subpremium beer and Super-premium beer. Premium beer is the largest segment of the Global Beer Manufacturing.

Trends and Insights

The large variety of premium beer keeps demand strong

  • The premium beer product category generally refers to any flagship beer brand that is brewed and manufactured on a large scale and is part of a brewer's standard product line.
  • More insights available in the full report

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Competitors

  • Global Spirits Manufacturing
  • Global Wine Manufacturing

Complementors

  • Global Milk & Cream Manufacturing
  • Global Soft Drink & Bottled Water Manufacturing

International industries

  • Breweries in the US
  • Craft Beer Production in the US
  • Breweries in Canada
  • Beer Manufacturing in Australia
  • Beer Manufacturing in New Zealand

View all industries in Global

Table of Contents

About this industry

Industry definition

The Global Beer Manufacturing industry primarily manufactures alcoholic beverages that use malted barley and hops such as ale, lager, malt liquor and nonalcoholic beer. This industry excludes wine, brandy, cider and distilled beverages such as vodka and rum. Bottling purchased malt beverages and manufacturing purchased malt are also excluded from this industry.

What's included in this industry?

Draught beer manufacturingBottled beer manufacturingCanned beer manufacturingNonalcoholic beer manufacturingMalt liquor, barley wine and mead manufacturing

Companies

Anheuser-Busch InBev SA/NVHeineken NVMolson Coors Beverage Company

Purchase this report to view all 6 major companies in this industry.

Related Terms

KEGHOPSCRAFT BREWERYBREWPUBBARRELHAPPOSHUADJUNCTS

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The coronavirus disrupted the industry and increased volatility. Global shutdowns and regulations led to disruptions in the global supply chain and contributed to decreasing ...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2013-2022) and forecast (2023-2028)
  • Employees, including historical (2013-2022) and forecast (2023-2028)
  • Businesses, including historical (2013-2022) and forecast (2023-2028)
  • Profit, including historical (2013-2023)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Changing consumer preferences have affected the industry’s product segments. While premium beer remains the largest segment, craft beers, super-premium brands and other forms...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2023
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2023
  • Major market segmentation in 2023
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Population and consumption levels affect business locations. Beer manufacturers tend to locate in areas with high populations and beer consumption levels.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2023

Tables

  • Number and share of establishments in each region in 2023
  • Number and share of revenue each region accounts for in 2023
  • Number and share of wages each region accounts for in 2023
  • Number and share of employees in each region in 2023

Detailed analysis

  • Business Locations Charts
  • Share of global output by region in 2023
  • Share of population compared to output in each region in 2023
  • Data tables
  • Share of global output by region in 2023
  • Detailed analysis
  • Geographic spread of the industry across Global, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Brewers compete on brand recognition, price and distribution channels. But competition differs across varying geographical segments.

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2018-2023
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Anheuser-Busch is the largest beer manufacturer in the industry. The company has expanded its market share through several large mergers and acquisitions.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2019 through 2023
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2023
  • Overview of Anheuser-Busch InBev SA/NV's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of Heineken NV's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of Molson Coors Beverage Company's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of revenue, market share and profit margin trend for 3 additional companies

Detailed analysis

  • Description and key data for Anheuser-Busch InBev SA/NV, and factors influencing its performance in the industry
  • Description and key data for Heineken NV, and factors influencing its performance in the industry
  • Description and key data for Molson Coors Beverage Company, and factors influencing its performance in the industry
  • Description, key data and performance trends for 3 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The industry's regulations vary between countries. But beer manufacturing is moderately regulated overall.

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2013-2028) 
  • Assistance historical data and forecast (2013-2028) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

The cost structure of global beer manufacturers varies significantly. Location, size and product range all can affect a manufacturer’s cost structure.

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2013-2028)
  • Revenue per Employee (2013-2028)
  • Revenue per Enterprise (2013-2028)
  • Employees per Establishment (2013-2028)
  • Employees per Enterprise (2013-2028)
  • Average Wage (2013-2028)
  • Wages/Revenue (2013-2028)
  • Establishments per Enterprise (2013-2028)
  • IVA/Revenue (2013-2028)
  • Imports/Demand (2013-2028)
  • Exports/Revenue (2013-2028)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2013-2028)
  • IVA (2013-2028)
  • Establishments (2013-2028)
  • Enterprises (2013-2028)
  • Employment (2013-2028)
  • Exports (2013-2028)
  • Imports (2013-2028)
  • Wages (2013-2028)

Methodology

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Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources globally include:

  • United Nations Comtrade
  • Organization for Economic Cooperation & Development
  • World Bank

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

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Frequently Asked Questions

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What is the market size of the Global Beer Manufacturing industry in Global in 2024?

The market size of the Global Beer Manufacturing industry in Global is $219.4bn in 2024.

How many businesses are there in the Global Beer Manufacturing industry in 2023?

There are 16,946 businesses in the Global Beer Manufacturing industry in Global, which has grown at a CAGR of 6.0 % between 2018 and 2023.

Has the Global Beer Manufacturing industry in Global grown or declined over the past 5 years?

The market size of the Global Beer Manufacturing industry in Global has been declining at a CAGR of 2.5 % between 2018 and 2023.

What is the forecast growth of the Global Beer Manufacturing industry in Global over the next 5 years?

Over the next five years, the Global Beer Manufacturing industry in Global is expected to grow.

What are the biggest companies in the Global Beer Manufacturing market in Global?

The biggest companies operating in the Global Beer Manufacturing market in Global are Anheuser-Busch InBev SA/NV, Heineken NV and Molson Coors Beverage Company

What does the Global Beer Manufacturing in Global include?

Draught beer manufacturing and Bottled beer manufacturing are part of the Global Beer Manufacturing industry.

Which companies have the highest market share in the Global Beer Manufacturing in Global?

The company holding the most market share in Global is Anheuser-Busch InBev SA/NV.

How competitive is the Global Beer Manufacturing industry in Global?

The level of competition is high and increasing in the Global Beer Manufacturing industry in Global.