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Bicycle Retailing in the UK - Market Research Report (2014-2029)

Jonas Kao Jonas Kao London, United Kingdom Last Updated: September 2024 SIC SP0.053

Revenue

£1.6bn

2024-25

£1.6bn

Past 5-Year Growth

Profit

£XX.Xm

Employees

10,968

Businesses

2,285

Wages

£XXX.Xm

Bicycle Retailing in the UK industry analysis

Bicycle retailers’ revenue is expected to decline at a compound annual rate of 3.7% over the five years through 2024-25 to £1.6 billion. The cycling market has been extremely volatile over the past few years, driven by the onset of the COVID-19 pandemic, a hike in the number of people taking up cycling for exercise and the fall off due to the cost-of-living crisis. After COVID-19 first hit, 2020-21 was marked by lockdowns and social restriction; sales experienced a dip, then bounced back briefly in 2021-22 as cycling became more popular after the initial lockdown period ended. This was followed by consecutive revenue slumps in the two years through 2023-24 as the cost-of-living crisis changed consumer spending habits.

Trends and Insights

  • Bike retailers battle fierce competition. Many are folding or being acquired by rivals due to difficult operating conditions, heightened competition and economic downturns denting their profitability.
  • Sales of functional bikes creep upwards. This is due to individuals taking up cycling as a way of exercise, for days out with the family or as an alternative means of commuting.
  • The South East is popular with cyclists. There are nine protected Areas of Outstanding Natural Beauty within and bordering the region, making it an attractive place to cycle.
  • Larger bike retailers sell in multiple locations. This gives them economies of scale, which helps them pay less for products, letting them offer lower prices and keeping them competitive.
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Everything you need in one report

  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
  • Online membership platform with PDF, Word, Excel and PPT exports

Industry Overview

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 3.7 % over the past five years, to reach an estimated £1.6bn in 2024.

Trends and Insights

After a sales surge because of COVID-19, demand flattens out

  • Lockdowns and a growing focus on exercise, health and wellbeing and outdoor activities caused bike and accessories sales to spike after COVID-19 hit.
  • Additional trends and insights available with purchase
Bicycle Retailing in the UK
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Government support to promote active lifestyles and go green pumps up sales

  • The government has established its ambition to encourage cycling and walking as people's first choice when completing shorter journeys by 2040, as well as its intention to double cycling activity in the country by 2025. In line with this, public investment in cycling and cycling infrastructure has boomed.

Biggest companies in the Bicycle Retailing in the UK

Company
Market Share (%)
2025
Revenue (£m)
2025
Halfords Group plc
403.8
Evans Cycles Ltd
56.5
Rutland Water Cycling Ltd
15.1

To view the market share and analysis for all 4 top companies in this industry, view purchase options.

Products & Services Segmentation

Bicycle Retailing in the UK
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including e-bikes, Functional bicycles and Performance bicycles. e-bikes is the largest segment of the Bicycle Retailing in the UK.

Trends and Insights

More active lifestyles mean sales of functional bicycles accelerate

  • Functional or mainstream bicycles refers to bikes typically used for recreational and practical uses; this includes hybrid bikes for versatile terrains, folding bikes targeting commuters and children's bikes.
  • More insights available in the full report

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Competitors

  • New Car & Light Motor Vehicle Dealers in the UK
  • Motorcycle Sales & Repair in the UK

Complementors

  • Sporting and Outdoor Equipment Retailers in the UK

International industries

  • Global Car & Automobile Manufacturing
  • Motorcycle Dealership and Repair in the US
  • Bicycle Dealership and Repair in the US
  • Sporting Goods Stores in Canada
  • Sport and Camping Equipment Retailing in Australia

View all industries in United Kingdom

Table of Contents

About this industry

Industry definition

Companies in this industry sell new bicycles, bicycle parts and accessories. They often also provide repair and maintenance services.

What's included in this industry?

Functional bicyclesPerformance bicyclesRepair and maintenance servicesE-bikesParts, accessories and clothing

Companies

Halfords Group plcEvans Cycles LtdRutland Water Cycling Ltd

Purchase this report to view all 4 major companies in this industry.

Related Terms

PUBLIC BIKE SHARING (PBS)ULTRA LOW EMISSION ZONEE-BIKEAREAS OF OUTSTANDING NATURAL BEAUTY

Industry Code

SIC 2007

SIC 47.64 - Bicycle Retailing in the UK

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Bike retailers battle fierce competition. Many are folding or being acquired by rivals due to difficult operating conditions, heightened competition and economic downturns de...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Sales of functional bikes creep upwards. This is due to individuals taking up cycling as a way of exercise, for days out with the family or as an alternative means of commuti...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

The South East is popular with cyclists. There are nine protected Areas of Outstanding Natural Beauty within and bordering the region, making it an attractive place to cycle.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Larger bike retailers sell in multiple locations. This gives them economies of scale, which helps them pay less for products, letting them offer lower prices and keeping them...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Halfords offers extra services to entice customers. The company provides free six-week checks, bike care plans and personalised on-demand fittings at the time of purchase.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Halfords Group plc's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Evans Cycles Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Rutland Water Cycling Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for one additional company

Detailed analysis

  • Description and key data for Halfords Group plc, and factors influencing its performance in the industry
  • Description and key data for Evans Cycles Ltd, and factors influencing its performance in the industry
  • Description and key data for Rutland Water Cycling Ltd, and factors influencing its performance in the industry
  • Description, key data and performance trends for one additional company

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Bike retailers jump on the wellness trend. Growing health consciousness provides an opportunity for stores. Cycling is considered both a sport and means of transport, so peop...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Profit comes under pressure. Soaring inflation pushed up price competition, with the cost-of-living crisis leading buyers to seek out deals, trade down to cheaper brands or f...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Liquidity Ratios (2018-2022)
  • Coverage Ratios (2018-2022)
  • Leverage Ratios  (2018-2022)
  • Operating Ratios (2018-2022)
  • Assets (2018-2022)
  • Liabilities (2018-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the UK include:

  • Office for National Statistics
  • Office for Budget Responsibility
  • Bank of England

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

Frequently Asked Questions

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Bicycle Retailing in the UK industry in United Kingdom in 2024?

The market size of the Bicycle Retailing in the UK industry in United Kingdom is £1.6bn in 2024.

How many businesses are there in the Bicycle Retailing in the UK industry in 2024?

There are 2,285 businesses in the Bicycle Retailing in the UK industry in United Kingdom, which has declined at a CAGR of 0.8 % between 2019 and 2024.

Has the Bicycle Retailing in the UK industry in United Kingdom grown or declined over the past 5 years?

The market size of the Bicycle Retailing in the UK industry in United Kingdom has been declining at a CAGR of 3.7 % between 2019 and 2024.

What is the forecast growth of the Bicycle Retailing in the UK industry in United Kingdom over the next 5 years?

Over the next five years, the Bicycle Retailing in the UK industry in United Kingdom is expected to grow.

What are the biggest companies in the Bicycle Retailing in the UK market in United Kingdom?

The biggest companies operating in the Bicycle Retailing market in United Kingdom are Halfords Group plc, Evans Cycles Ltd and Rutland Water Cycling Ltd

What does the Bicycle Retailing in the UK in United Kingdom include?

Functional bicycles and Performance bicycles are part of the Bicycle Retailing in the UK industry.

Which companies have the highest market share in the Bicycle Retailing in the UK in United Kingdom?

The company holding the most market share in United Kingdom is Halfords Group plc.

How competitive is the Bicycle Retailing in the UK industry in United Kingdom?

The level of competition is high and increasing in the Bicycle Retailing in the UK industry in United Kingdom.