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Jewelry Stores in the US - Market Research Report (2016-2031)

Christian Perdomo Christian Perdomo New York, United States Last Updated: February 2026 NAICS 44831

Revenue

$60.3bn

2026

$60.3bn

Past 5-Year Growth

Profit

$X.Xbn

Employees

179k

Businesses

73,980

Wages

$X.Xbn

Jewelry Stores in the US industry analysis

The Jewelry Stores industry is in a clear downshift, even if the broader jewelry market still looks healthy on the surface. Retailers are dealing with softer volumes at the counter, as shoppers take longer to decide, postpone non‑essential purchases and increasingly compare prices across different channels. At the same time, they’re wrestling with higher metal costs and more price‑sensitive customers, which puts pressure on profit. Industry revenue has dropped at a CAGR of 3.6% over the past five years to reach an estimated $60.3 billion in 2026, when income is projected to drop by 2.2%.

Trends and Insights

  • Gold's surge impacts jewelry profit. Retailers are trimming inventories and narrowing assortments as they respond to the escalating costs. This leads to smaller stores emphasizing unique designs and online formats to sustain profitability amid higher wholesale prices.
  • Lab-grown diamonds redefine affordability. Their recent surge in popularity offers consumers more accessible options, significantly disrupting the traditional diamond market by reducing prices and demand for natural stones.
  • Jewelry stores follow population trends. Most are located in the Southeast, Mid-Atlantic and West regions, ensuring proximity to large metropolitan consumer hubs to maximize accessibility and sales opportunities.
  • Jewelry stores compete on product selection, price and quality. Establishing a quality brand reputation is crucial for attracting customers who view jewelry as an investment.
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Industry Statistics and Trends

Market size and recent performance (2016-2031)

Industry revenue has declined at a CAGR of 3.6 % over the past five years, to reach an estimated $60.3bn in 2026.

Trends and Insights

Gold’s sharp rally squeezes jewelry profit and pushes retailers toward leaner assortments

  • The 37.7% surge in gold prices during 2025, followed by a projected 6.1% climb in 2026, has sharply driven up metal costs for chain, bridal and everyday gold lines. As a result, producers are raising wholesale rates and revising pricing formulas, prompting retailers to trim inventories, narrow assortments and reprice more frequently to protect already-thin profit.
  • Additional trends and insights available with purchase
Jewelry Stores in the US
Revenue (2016-2031)
IBISWorld Logo Source: IBISWorld

Industry outlook (2026-2031)

Market size is projected to grow over the next five years.

Trends and Insights

Rising affluent households will drive luxury jewelry demand and reshape retail strategies

  • The number of households earning more than $100,000 will climb by 2.1% in 2026, expanding the affluent consumer base for luxury products. These higher-earning households will drive demand for high-end, personalized jewelry, as rising disposable income will support greater spending on status-enhancing, design-focused pieces that combine exclusivity, craftsmanship and emotional value for buyers.

Biggest companies in the Jewelry Stores in the US

Company
Market Share (%)
2026
Revenue ($m)
2026
Profit ($m)
2026
Profit Margin (%)
2026
Signet Jewelers Limited
4,852.5
259.2
5.3
Compagnie Financiere Richemont Sa
3,387.4
771.5
22.8
Berkshire Hathaway Inc.
3,134.6
718.7
22.9

To view the market share and analysis for all 4 top companies in this industry, view purchase options.

Products & Services Segmentation

Jewelry Stores in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Diamond jewelry, Pearl and other gemstone jewelry and Gold jewelry. Diamond jewelry is the largest segment of the Jewelry Stores in the US.

Trends and Insights

Diamond jewelry market shifts as lab-grown gems redefine affordability and consumer demand

  • This segment encompasses an array of new rings, bracelets, necklaces, earrings and other jewelry crafted with diamonds. Diamond jewelry has traditionally represented the industry's most significant product segment because of the substantial price tag typically associated with conventional diamond acquisitions.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Jewelry stores primarily sell new jewelry, timepieces and sterling and plated silverware. This industry also encompasses companies that offer these products in conjunction with engraving or repair services. Online retailers, mail-order businesses and direct-sales retailers specializing in these products are included in this category.

What's included in this industry?

Products and services covered in the Jewelry Stores industry in the United States include Diamond jewelry retailing , Pearl and gemstone jewelry retailing , Gold jewelry retailing and Watches retailing .

Companies

Companies covered in the Jewelry Stores industry in the United States include Signet Jewelers Limited, Compagnie Financiere Richemont Sa and Berkshire Hathaway Inc.

Purchase this report to view all 4 major companies in this industry.

Related Terms

Related terms covered in the Jewelry Stores industry in the United States include cut, karat, electronic data interchange (edi), aspirational shopper, big-box store, brick-and-mortar and gemologist.

Industry Code

NAICS 2017

NAICS 44831 - Jewelry Stores in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Gold's surge impacts jewelry profit. Retailers are trimming inventories and narrowing assortments as they respond to the escalating costs. This leads to smaller stores emphas...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2016-2025) and forecast (2026-2031)
  • Employees, including historical (2016-2025) and forecast (2026-2031)
  • Businesses, including historical (2016-2025) and forecast (2026-2031)
  • Profit, including historical (2016-2026)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Lab-grown diamonds redefine affordability. Their recent surge in popularity offers consumers more accessible options, significantly disrupting the traditional diamond market ...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2026
  • Product innovation level

Charts

  • Products & services segmentation in 2026
  • Major market segmentation in 2026

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Jewelry stores follow population trends. Most are located in the Southeast, Mid-Atlantic and West regions, ensuring proximity to large metropolitan consumer hubs to maximize ...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2026

Tables

  • Number and share of establishments in each state in 2026
  • Number and share of revenue each state accounts for in 2026
  • Number and share of wages each state accounts for in 2026
  • Number and share of employees in each state in 2026

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Jewelry stores compete on product selection, price and quality. Establishing a quality brand reputation is crucial for attracting customers who view jewelry as an investment.

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2021-2026
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Signet Jewelers and Richemont are industry leaders. These companies have become prominent through strategic expansions and acquisitions, greatly enhancing their positions wit...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2022 through 2026
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2026
  • Overview of Signet Jewelers Limited's performance by revenue, market share and profit margin from 2020 through 2026
  • Overview of Compagnie Financiere Richemont Sa's performance by revenue, market share and profit margin from 2020 through 2026
  • Overview of Berkshire Hathaway Inc.'s performance by revenue, market share and profit margin from 2020 through 2026
  • Overview of revenue, market share and profit margin trend for one additional company

Detailed analysis

  • Description and key data for Signet Jewelers Limited, and factors influencing its performance in the industry
  • Description and key data for Compagnie Financiere Richemont Sa, and factors influencing its performance in the industry
  • Description and key data for Berkshire Hathaway Inc., and factors influencing its performance in the industry
  • Description, key data and performance trends for one additional company

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Jewelry stores must adhere to various regulations. They need to comply with labor laws and safety guidelines to maintain high product quality and ensure customer satisfaction...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2016-2031) 
  • Assistance historical data and forecast (2016-2031) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Jewelry purchase costs are rising. This increase is driven by surging raw material prices, elevated import fees because of trade policies and the added expense of sourcing ma...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2026
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2026
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2019-2024)
  • Industry Tax Structure (2019-2024)
  • Income Statement (2019-2024)
  • Balance Sheet (2019-2024)
  • Liquidity Ratios (2019-2024)
  • Coverage Ratios (2019-2024)
  • Leverage Ratios  (2019-2024)
  • Operating Ratios (2019-2024)
  • Cash Flow & Debt Service Ratios (2016-2031)
  • Revenue per Employee (2016-2031)
  • Revenue per Enterprise (2016-2031)
  • Employees per Establishment (2016-2031)
  • Employees per Enterprise (2016-2031)
  • Average Wage (2016-2031)
  • Wages/Revenue (2016-2031)
  • Establishments per Enterprise (2016-2031)
  • IVA/Revenue (2016-2031)
  • Imports/Demand (2016-2031)
  • Exports/Revenue (2016-2031)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2016-2031)
  • IVA (2016-2031)
  • Establishments (2016-2031)
  • Enterprises (2016-2031)
  • Employment (2016-2031)
  • Exports (2016-2031)
  • Imports (2016-2031)
  • Wages (2016-2031)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Jewelry Stores industry in the United States in 2026?

The market size of the Jewelry Stores industry in the United States is $60.3bn in 2026.

How many businesses are there in the Jewelry Stores industry in the United States in 2026?

There are 73,980 businesses in the Jewelry Stores industry in the United States, which has grown at a CAGR of 0.9 % between 2021 and 2026.

How may import tariffs affect the Jewelry Stores industry in the United States?

The Jewelry Stores industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Jewelry Stores industry in the United States?

The Jewelry Stores industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Jewelry Stores industry in the United States grown or declined over the past 5 years?

The market size of the Jewelry Stores industry in the United States has been declining at a CAGR of 3.6 % between 2021 and 2026.

What is the forecast growth of the Jewelry Stores industry in the United States over the next 5 years?

Over the next five years, the Jewelry Stores industry in the United States is expected to grow.

What are the biggest companies in the Jewelry Stores industry in the United States?

The biggest companies operating in the Jewelry Stores industry in the United States are Signet Jewelers Limited, Compagnie Financiere Richemont Sa and Berkshire Hathaway Inc.

What does the Jewelry Stores industry in the United States include?

Diamond jewelry retailing and Pearl and gemstone jewelry retailing are part of the Jewelry Stores industry in the United States.

Which companies have the highest market share in the Jewelry Stores industry in the United States?

The company holding the most market share in the Jewelry Stores industry in the United States is Signet Jewelers Limited.

How competitive is the Jewelry Stores industry in the United States?

The level of competition is high and increasing in the Jewelry Stores industry in the United States.

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

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