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RTD Tea Production in the US - Market Research Report (2014-2029)

Arielle Rose Arielle Rose New York, United States Last Updated: March 2024 NAICS OD4297

Revenue

$8.0bn

2024

$8.0bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

7,184

Businesses

656

Wages

$XXX.Xm

RTD Tea Production in the US industry analysis

The industry produces tea beverages that are packaged and ready for consumption. Demand for RTD tea has expanded because of rising health consciousness and improving disposable income. Tea has become a favored alternative as consumers avoid sugary beverages like soda. Also, according to the Tea Association of the USA, RTD tea is the most popular way tea is consumed in the United States. Moreover, the industry grew amid COVID-19 as teas have immunity-boosting properties, which are health-beneficial in fighting against the flu. Overall, revenue has been expanding at a CAGR of 0.7% over the past five years to reach an estimated $8.0 billion in 2024, including an anticipated growth of 0.7% in 2024 alone.

Trends and Insights

  • Swelling health consciousness among consumers has shifted demand away from the more sugary options toward teas and flavored waters. As domestic demand strengthens, the industry becomes more competitive, with a growing roster of participating companies launching ever-expanding product lines into new markets.
  • Younger generations are drinking more tea than before as they become more health-conscious. This creates opportunities for tea producers to launch new innovative products.
  • Tea producers base operations in proximity to significant trade ports. Most tea producers import their tea leaves; therefore, proximity to major ports allows producers to lower transportation costs.
  • Producers with strong relations and contracts get prime shelf space. Having contracts with grocery stores and supermarkets guarantees good product positioning around the store, boosting sales.
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Everything you need in one report

  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
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Industry Overview

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 0.7 % over the past five years, to reach an estimated $8.0bn in 2024.

Trends and Insights

The purported health benefits of teas are driving revenue growth

  • RTD tea producers have touted the health benefits associated with tea to appeal to consumers looking for healthy alternatives to traditional RTD beverages like carbonated soft drinks or processed juices.
  • Additional trends and insights available with purchase
RTD Tea Production in the US
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Public health preferences in the United States will likely further encourage demand

  • Consumers will likely trade up to premium, more expensive RTD tea products as per capita disposable income strengthens. As a result, tea companies may find it beneficial to focus on developing and marketing higher-end, premium RTD tea offerings.

Biggest companies in the RTD Tea Production in the US

Company
Market Share (%)
2024
Revenue ($m)
2024
Profit ($m)
2024
Profit Margin (%)
2024
Unilever N V
1,121.1
207.4
18.5
Arizona Beverage Company
736.5
83.9
11.4
Coca-Cola Consolidated, Inc.
658.0
48.3
7.3

To view the market share and analysis for all 5 top companies in this industry, view purchase options.

Products & Services Segmentation

RTD Tea Production in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Black tea, Green and white tea and Herbal tea. Black tea is the largest segment of the RTD Tea Production in the US.

Trends and Insights

Black tea continues to dominate industry demand

  • Black tea is produced through a crushing and fermenting process. According to the Tea Association, over 80.0% of tea consumed in the United States is black tea.
  • More insights available in the full report

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Competitors

  • Coffee Production in the US
  • Tea Production in the US
  • Soda Production in the US
  • Juice Production in the US

Complementors

  • Supermarkets & Grocery Stores in the US
  • Warehouse Clubs & Supercenters in the US

International industries

  • Coffee & Tea Production in Canada
  • Tea, Coffee and Other Food Manufacturing in Australia
  • Tea, Coffee and Other Food Manufacturing in New Zealand
  • Tea Processing in the UK
  • Tea Production in China

View all industries in United States

Table of Contents

About this industry

Industry definition

Companies in this industry brew and bottle tea in a ready-to-drink state. Companies operating in this industry specialize in producing and distributing ready-to-drink tea. These companies brew, flavor, sweeten and package tea into convenient forms for immediate consumption. Their products are typically available in supermarkets and convenience stores.

What's included in this industry?

Producing ready-to-drink black tea beveragesProducing ready-to-drink green tea beveragesProducing ready-to-drink white tea beveragesProducing ready-to-drink herbal tea beverages

Companies

Unilever N VArizona Beverage CompanyCoca-Cola Consolidated, Inc.

Purchase this report to view all 5 major companies in this industry.

Related Terms

RTD (READY-TO-DRINK)CARBONATED SOFT DRINKFUNCTIONAL DRINKANTIOXIDANTORGANICWHOLESALE BYPASS

Industry Code

NAICS 2017

NAICS 31192 - RTD Tea Production in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Swelling health consciousness among consumers has shifted demand away from the more sugary options toward teas and flavored waters. As domestic demand strengthens, the indust...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Younger generations are drinking more tea than before as they become more health-conscious. This creates opportunities for tea producers to launch new innovative products.

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Tea producers base operations in proximity to significant trade ports. Most tea producers import their tea leaves; therefore, proximity to major ports allows producers to low...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each state in 2024
  • Number and share of revenue each state accounts for in 2024
  • Number and share of wages each state accounts for in 2024
  • Number and share of employees in each state in 2024

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Producers with strong relations and contracts get prime shelf space. Having contracts with grocery stores and supermarkets guarantees good product positioning around the stor...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Large producers work toward sustainability. Many companies are participating in lowering their carbon footprint and adopting sustainable practices.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Unilever N V's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Arizona Beverage Company's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Coca-Cola Consolidated, Inc.'s performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for 2 additional companies

Detailed analysis

  • Description and key data for Unilever N V, and factors influencing its performance in the industry
  • Description and key data for Arizona Beverage Company, and factors influencing its performance in the industry
  • Description and key data for Coca-Cola Consolidated, Inc., and factors influencing its performance in the industry
  • Description, key data and performance trends for 2 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Tariffs on Chinese products are a double-edged sword. Although the price of Chinese teas strengthened because of the tariffs, so did the price of tea leaves, pushing up produ...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Primary costs, like purchases and wages, vary from producer to producer. While changes in demand can significantly influence smaller producers' earnings, multinational compan...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2017-2022)
  • Industry Tax Structure (2017-2022)
  • Income Statement (2017-2022)
  • Balance Sheet (2017-2022)
  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

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IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

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Frequently Asked Questions

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the RTD Tea Production in the US industry in United States in 2024?

The market size of the RTD Tea Production in the US industry in United States is $8.0bn in 2024.

How many businesses are there in the RTD Tea Production in the US industry in 2024?

There are 656 businesses in the RTD Tea Production in the US industry in United States, which has grown at a CAGR of 7.9 % between 2019 and 2024.

Has the RTD Tea Production in the US industry in United States grown or declined over the past 5 years?

The market size of the RTD Tea Production in the US industry in United States has been growing at a CAGR of 0.7 % between 2019 and 2024.

What is the forecast growth of the RTD Tea Production in the US industry in United States over the next 5 years?

Over the next five years, the RTD Tea Production in the US industry in United States is expected to grow.

What are the biggest companies in the RTD Tea Production in the US market in United States?

The biggest companies operating in the RTD Tea Production market in United States are Unilever N V, Arizona Beverage Company and Coca-Cola Consolidated, Inc.

What does the RTD Tea Production in the US in United States include?

Producing ready-to-drink black tea beverages and Producing ready-to-drink green tea beverages are part of the RTD Tea Production in the US industry.

Which companies have the highest market share in the RTD Tea Production in the US in United States?

The company holding the most market share in United States is Unilever N V.

How competitive is the RTD Tea Production in the US industry in United States?

The level of competition is high and increasing in the RTD Tea Production in the US industry in United States.